Entrepreneur Nick Russell appointed Mudbath Digital Newcastle to develop an e-commerce website for his new business venture Carparkit. Carparkit's aim is to provide a service whereby residents across Australia can increase the utilisation of their unused car parks.
As a start-up business, Mudbath understood the importance of getting the product to market quickly to ensure Carparkit had the best opportunity to grow brand awareness and increase their revenue. Through an agile web-development approach, Mudbath was able to create a minimal viable product (MVP) within 4 months which allowed Nick to market his product sooner than first expected.
Less than a year later, Carparkit has developed their service to help not just residential clients, but also hoteliers, to gain income from their vacant car spaces. In an environment where innovation is key to success, Carparkit will continue to grow and adapt their product to meet the needs of their ever-growing consumer base.